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Audience intelligence platform

One platform to track, prioritise and activate the audience.

Understand what deserves attention and schedule distribution: the platform selects content based on data and runs push and newsletter campaigns.

Track. Understand. Act.

Track · Analytics

See how what you publish turns into audience and reading.

Compare published volume, audience and engagement by desk, section and author. Explore traffic sources, reader profiles and periods.

Real time

Follow readers, stories and traffic sources to assess how the audience is shifting.

  • Real time
  • Active page ranking
  • Big Screen

Audience

Know your readers, their interests and how often they come back.

  • Audience
  • Loyalty funnel
  • Geolocation
  • Technology and device

Editorial performance

Compare output, audience generated and average pageviews by desk, section, author and period.

  • Editorial performance
  • Content type
  • Period comparison

Exploration and attribution

Cross metrics and dimensions, examine traffic sources by story and export your reports.

  • Trends
  • Attribution by story
  • Explore
  • Export
See Analytics in a demo
Understand · Pulse AI

Opportunities that deserve a place in your next decision.

Pulse AI turns audience patterns into editorial opportunities. Find content that is drawing interest again, drops in performance and formats that can guide new story assignments.

Opportunities by type of action
Check signals of revival, seasonality, recirculation and performance loss to define your editorial priorities.
What changed
Each card sums up the pattern found and the reference used for comparison.
Next move
The analysis helps you weigh actions such as updating stories, adding links, expanding distribution or planning new coverage.
Managing opportunities
Check the open items, record what was done and dismiss opportunities outside your strategy.
Distribution support
Use audience signals to choose which content goes into your Smart Push and Smart Newsletter campaigns.
See Pulse AI in a demo
Act · Smart Push

Your content stays in circulation. Distribution runs itself.

Schedule campaigns that select stories by performance and send them automatically. You set the criteria, the frequency and when your team’s approval is required.

Trigger

When to send

Schedule story selection and sends by performance, turn on triggers or send manually when you need to.

Segmentation

Who receives it

Direct campaigns by region, city or device to reach your subscriber base.

Governance

Under which rules

Set quiet hours, frequency capping and approval rules for every send.

Measurement

The result

See which sends drive clicks and use the campaign history to guide what you do next.

See Smart Push in a demo
Act · Smart Newsletter

Your newsletter on time, without starting from scratch.

Automate story selection and newsletter sends based on content performance and on the criteria your team sets.

See Smart Newsletter in a demo

Base and segmentation

Import contacts or capture sign-ups on the site, then sort your subscriber base into send lists.

  • Contact capture
  • List management
  • Contact import

Craft and identity

Apply your template to the selected stories and keep your identity in every send.

  • Templates
  • Domain setup
  • Selected editorial content

Automation

Set the frequency and the content criteria. The platform selects the stories and runs the sends.

  • Automated curation
  • Campaign send times
  • Scheduling

Measurement

See what drives opens and clicks, and let that guide how your newsletters evolve.

  • Integrated metrics
  • History
  • Campaign comparison

Governance to automatewithout losing control.

Your team sets the criteria. The platform runs the campaigns, asks for approval when required and records every send.

Operational alerts

Set metrics, thresholds and time windows to get notices by email or SMS when the condition is met.

Approvals

Campaigns that need validation wait in one place for your team to review, approve or reject.

Campaign history

Check the send records to follow your campaigns, the content that went out and the results.

See PageSignal working in practice.

In about 30 minutes, see how PageSignal connects editorial analytics and automated distribution. Explore the features in the demo environment and assess how they apply to your site.

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