Article details
The screen for one article: header with section and age, four metrics, the multi-day chart, and the cards for source, loyalty, devices, and cities.
Updated on
The details screen shows how an article has performed since publication. It opens when you select a row in the Realtime ranking. Unlike the day chart, the chart on this screen covers several days, which distinguishes an article that keeps performing from one with an isolated spike on the first day.
Header
The header carries the section label, the age of the article in the Publicado há 3h (published 3 h ago) format, the title, the author, and the Ver no site (view on site) button. The age is counted in hours even after the first day.
Metrics
| Metric | What it shows |
|---|---|
| Pageviews totais (total pageviews) | Total pageviews since publication |
| Tempo médio (average time) | Average reading time |
| Recirculação (recirculation) | Percentage of pageviews that originated from internal links |
| Scroll médio (average scroll) | Average scroll depth, measured by the tag's Heatmaps & Scroll module |
When Scroll médio appears as —, the Heatmaps & Scroll module is turned off in Administration, Instalação & Tag (installation and tag) tab. This behavior is expected and is described in Troubleshooting.
Multi-day chart
The area chart has more than one series, and the Usuários na matéria (users on the article) card, overlaid on it, shows the number of readers right now. The axis covers the days since publication. An article that keeps performing sustains the curve on the following days; a spike article shows a rise on the first day and a flat line afterward.
Cards
| Card | What it shows |
|---|---|
| Origem de tráfego (traffic source) | Bars by source, with labels in English: Organic Search, Direct, Internal, and Organic Social |
| Funil de lealdade (loyalty funnel) | Four decreasing bars, each with a percentage |
| Dispositivos (devices) | Donut chart with the central percentage and the legend Mobile, Desktop, and Tablet |
| Top cidades (top cities) | List of cities with the number of readers |
The funnel bars have no stage label on the screen. The named stages, New, Casual, Loyal, and Lover, appear in the Perfil dos leitores (reader profile) card in Realtime.